GITNUX MARKETDATA REPORT 2024

The Most Surprising Venmo Statistics And Trends in 2024

Our Newsletter

The Business Week In Data

Sign up for our newsletter and become the navigator of tomorrow's trends. Equip your strategy with unparalleled insights!

→ Learn more about our Newsletter

Table of Contents

Venmo is one of the most popular mobile payment apps in the United States. It has seen tremendous growth over the past few years, with its total payment volume increasing from $7.5 billion in 2015 to an impressive $159 billion in 2021. This blog post will explore some interesting Venmo statistics that provide insight into how this app has become so successful and why it continues to be a top choice for many users across America. We’ll look at user demographics, usage trends, merchant acceptance rates, revenue figures and more. So let’s dive right into these fascinating facts about Venmo.

The Most Important Statistics
Venmo processed over $159 billion in payments in 2021.

This statistic is a testament to the immense success of Venmo in 2021. It highlights the sheer volume of payments that the platform has been able to process, demonstrating its popularity and usefulness. It is a clear indication of the trust that users have in Venmo and its ability to facilitate secure and efficient payments.

Venmo had over 76 million active users at the end of 2021.

This statistic is a testament to the immense popularity of Venmo, demonstrating that it has become an integral part of the lives of millions of people. It is a clear indication that Venmo is a powerful and widely used platform, and is a key factor in understanding the success of the company.

Venmo Statistics Overview

Venmo user penetration rate among US internet users is 28.5%.

This statistic is a telling indication of Venmo’s success in the US market. It shows that nearly a third of US internet users have adopted the platform, demonstrating its widespread popularity and appeal. This statistic is an important benchmark for understanding the success of Venmo and its potential for further growth.

Venmo’s total payment volume for Q2 2021 was $58 billion.

This statistic is a testament to the immense success of Venmo in the second quarter of 2021. It speaks to the platform’s ability to facilitate a staggering amount of payments, demonstrating its popularity and usefulness among its users.

Venmo

Venmo’s net transaction revenue was $450 million in 2019.

This statistic is a testament to the success of Venmo’s business model, demonstrating the company’s ability to generate significant revenue from its transactions. It also speaks to the growing popularity of Venmo as a payment platform, as more and more people are turning to it for their financial needs. This statistic is a key indicator of Venmo’s success and provides valuable insight into the company’s performance.

Venmo’s social/payment hybrid design makes it the 4th most preferred mobile P2P payment app in the United States.

This statistic is a testament to the success of Venmo’s social/payment hybrid design, demonstrating its popularity among mobile P2P payment app users in the United States. It is a powerful indicator of the app’s success and a great way to illustrate the impact Venmo has had on the mobile payment industry. This statistic is an important part of any blog post about Venmo Statistics, as it provides a clear picture of the app’s success and its place in the mobile payment market.

Venmo’s TV ads reached 366 million impressions in 2020.

The impressive statistic of 366 million impressions for Venmo’s TV ads in 2020 speaks volumes about the company’s success in reaching a wide audience. It is a testament to the power of Venmo’s marketing strategy and the effectiveness of their advertising campaigns. This impressive number of impressions is a clear indication that Venmo is a major player in the digital payments industry and is here to stay.

In 2017, the penetration rate of Venmo was 5.5% among US adult smartphone users.

This statistic is a telling indication of Venmo’s success in the US market. It shows that the app has been able to penetrate a significant portion of the US adult smartphone user base, indicating that it has become a popular choice for making payments. This statistic is important for understanding the current state of Venmo and its potential for growth in the future.

Venmo’s total payment volume in 2016 was $17.6 billion.

This statistic is a testament to the immense success of Venmo in 2016. It demonstrates the sheer volume of payments that were processed through the platform, highlighting the platform’s popularity and widespread use. This statistic is a powerful indicator of Venmo’s success and serves as a reminder of the platform’s potential for continued growth.

In 2015, Venmo processed $7.5 billion in payments.

This statistic is a testament to the success of Venmo in 2015. It shows that the company was able to process a large amount of payments, indicating that it was a popular choice for users. This is an impressive feat, and it speaks to the trust that people have in Venmo as a payment platform.

Conclusion

The statistics presented in this blog post demonstrate the impressive growth of Venmo over the past few years. In 2021, Venmo processed over $159 billion in payments and had 76 million active users. The user penetration rate among US internet users is 28.5%, with an average age of 26 and around 50% having a college degree. Around 80% make less than $99,000 per year and approximately 50% complete at least one financial transaction each week on the app. Over 2 million merchants accept Venmo as a payment method, while 72% spend an average of 30 minutes using it monthly – resulting in net transaction revenue of $450 million for 2019 alone. Furthermore, 51% of Millennials and 32 % Gen Xers reported using it within 12 months that same year; its mobile app was downloaded 2.5 million times during July 2020; total payment volume increased by 61%; TV ads reached 366 impressions; 2018 saw 62 billion transactions made through it; 5 .5 % penetration rate amongst adult smartphone users (2017); 17 .6 billion payments were processed (2016) ; 7 .5billion payments were completed (2015). All these figures point to how popular Venmo has become since its launch back in 2009 – making it currently the 4th most preferred mobile P2P payment app across America today.

References

0. – https://www.emarketer.com

1. – https://www.businesswire.com

2. – https://www.businessinsider.com

3. – https://www.theinformation.com

4. – https://www.ispot.tv

5. – https://www.techcrunch.com

6. – https://www.investor.paypal-corp.com

7. – https://www.statista.com

FAQs

What is Venmo primarily used for?

Venmo is primarily used for making quick and easy peer-to-peer transactions, allowing users to send and receive money through a mobile app.

When was Venmo founded and who were the founders?

Venmo was founded in 2009 by Andrew Kortina and Iqram Magdon-Ismail.

How does Venmo make money?

Venmo makes money through transaction fees, usually charged to merchants for processing payments, and by offering additional features like the Venmo debit card and instant transfers to linked bank accounts.

Which platform acquired Venmo and in which year?

Braintree, a payment platform, acquired Venmo in 2012. Later, PayPal acquired Braintree in 2013, making Venmo a part of the PayPal ecosystem.

What is the maximum transaction limit on Venmo?

The maximum transaction limit on Venmo varies based on account verification. For verified users, the weekly limit for sending is $6,999.99, while the limit for receiving is unlimited. For unverified users, the limits are lower.

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

Table of Contents

... Before You Leave, Catch This! 🔥

Your next business insight is just a subscription away. Our newsletter The Week in Data delivers the freshest statistics and trends directly to you. Stay informed, stay ahead—subscribe now.

Sign up for our newsletter and become the navigator of tomorrow's trends. Equip your strategy with unparalleled insights!