Category: Marketing

What Is Brand Equity Or Brand Value?

Has it ever happened to you that you needed to buy a product and in your mind, you already had a possible brand? Or that

8 Tips For Email Marketing

In this article, we are going to explain to you in detail everything that surrounds email marketing. This marketing process is vital, since it launches

24 Best Examples of Brand Marketing Strategy

Brand marketing is understood as those efforts made by companies to connect with people (4). The purpose of good brand marketing management is to make

How Should You Structure Your Marketing Team?

The marketing team is a department responsible for promoting the company’s public image and reputation. This also includes the creation, coordination and dissemination of the

What Does A Product Manager Do?

You may have heard of a product manager. The demand for this job occupation has increased in recent months. In fact, companies dedicated to retail,

What Is Rebranding And How To Use It?

Life is a constant evolution, and we can only adapt and renew ourselves accordingly. Music, internet, telephony, everything has improved over time. We, as humans,


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