The world of marketing is rapidly changing, and one of the biggest changes is the rise of remote work. With the pandemic forcing many companies to adopt remote work policies, the number of people working remotely has skyrocketed. But what does this mean for the marketing industry?
In this blog post, we'll take a look at some of the latest remote work in marketing statistics and explore how remote work is impacting the industry. We'll also discuss the potential benefits and challenges of remote work for marketers and how companies can best prepare for the future of remote work.
Remote Work in Marketing Statistics: The Most Important Statistics
12.3% of the EU employed workforce adapted to working remotely in 2020, with no issues adapting.
70% of remote employees struggle with communication issues during video meetings, which is important for remote work in marketing as it shows the need for effective communication strategies.
Remote Work in Marketing Statistics: Statistics Overview
177% increase in marketing roles working remotely in the past 6 months; demonstrating the shift to remote work in the marketing industry.
This statistic is important because it shows the increasing trend of remote work in the marketing industry. As businesses adjust to the current climate, it is becoming more common for marketing roles to be done remotely. This statistic demonstrates the shift to remote work in the marketing industry, and shows the potential for remote work to become more commonplace in the future.
90% of employees are more productive when working remotely.
This matters in the context of Remote Work in Marketing Statistics, as it shows that remote work can be an effective way to increase productivity.
35% of remote workers worldwide report putting in more hours than expected - 10 hours/week on average.
This statistic matters in the context of Remote Work in Marketing Statistics because it shows that remote workers are willing to put in extra effort to complete tasks, even when working from home. This could be beneficial to businesses that are looking to increase productivity and efficiency while reducing costs associated with traditional office space.
12.3% of the EU employed workforce adapted to working remotely in 2020, with no issues adapting.
This statistic is important in the context of Remote Work in Marketing Statistics because it shows that a significant portion of the European workforce was able to quickly and successfully transition to remote work, which is an important factor for businesses to consider when deciding whether or not to invest in remote work initiatives.
92% of CEOs saw positive benefits from remote working.
This statistic is important in the context of Remote Work in Marketing Statistics because it shows that remote working is an effective and beneficial way of working for organizations. This statistic is a strong indicator that remote working is a viable option for businesses and can be used to increase productivity and efficiency.
51% of remote managers prefer asynchronous communication, which is important for remote work in marketing as it allows for more efficient communication and collaboration.
Younger generations are 40 times more likely to relocate while working remotely than older generations. This matters in the context of Remote Work in Marketing Statistics because it shows that younger generations are more open to relocating while working remotely, which can be beneficial for companies who are looking to expand their reach and tap into new markets. Additionally, it can help companies save on costs associated with relocating employees.
70% of remote employees struggle with communication issues during video meetings, which is important for remote work in marketing as it shows the need for effective communication strategies.
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Conclusion
In conclusion, remote work in marketing is becoming more and more popular as businesses realize the potential benefits of a remote workforce. Companies are able to save money on overhead costs, increase employee productivity, and access a larger talent pool.
Additionally, remote work can help to create a more diverse and inclusive work environment. With the right tools and strategies in place, remote work can be a great way to improve the efficiency and effectiveness of your marketing team.
References
1 - https://www.searchenginejournal.com/linkedin-data-shows-rise-of-remote-marketing-jobs-in-us/410769/
2 - https://www.flexjobs.com/blog/post/remote-work-statistics/
3 - https://www.paymoapp.com/blog/remote-work-statistics/
4 - https://zoetalentsolutions.com/remote-work-statistics/
5 - https://www.uctoday.com/unified-communications/92-of-ceos-saw-positive-benefits-from-remote-working/amp/
6 - https://getstream.io/blog/46-remote-work-statistics/
7 - https://velocityglobal.com/blog/remote-work-statistics/
ZipDo, cited June 2023: Remote Work In Marketing Statistics
