Must-Know Online Shopping Statistics [Latest Report]

Online shopping has become an increasingly popular way to purchase goods and services in recent years. With the rise of e-commerce, more and more people are turning to the internet to shop for everything from groceries to clothes to electronics.

As a result, online shopping statistics have become an important tool for businesses to understand the changing landscape of consumer behavior. In this blog post, we’ll take a look at some of the most interesting online shopping statistics and what they mean for businesses.

Online Shopping: Statistics Overview

There are over 2.14 billion online shoppers in the world.

It indicates that there is a huge market of customers that businesses can target when selling their goods and services online. This statistic helps to demonstrate the potential of online shopping and the potential for businesses to reach a wide range of customers. It also indicates the potential for businesses to grow and expand their operations by targeting this vast customer base.

70% of the US population shop online.

This statistic shows just how prevalent online shopping is in the United States. It highlights the potential for businesses to reach a large audience through online shopping platforms. Additionally, it shows the potential for businesses to increase their profits by taking advantage of this growing trend. Finally, this statistic is important in order to understand the current landscape of online shopping and how it is affecting the American retail industry.

There are more than 12 million online stores in the world.

This number highlights the incredible growth of the e-commerce industry. It shows how much the industry has grown and how many opportunities there are for businesses to succeed in the online marketplace. It also shows how competitive the industry has become, with so many stores competing for customers’ attention. This competitive landscape creates an environment where businesses must be savvy and innovative in order to stand out and succeed.

According to recent estimates, global e-commerce sales will reach 58.74 trillion USD by 2028.

It shows the increasing demand for digital products and services, and highlights the opportunities for businesses to capitalize on this trend. Additionally, the statistic illustrates the importance of staying up-to-date with the latest e-commerce trends, as well as the need for businesses to focus on offering competitive products and services to meet the ever-changing demands of customers.

Check out our latest E-commerce Statistics

63% of shopping occasions begin online, whether or not the consumer ends up making their purchase online or in-store.

This statistic shows the importance of having an online presence for businesses. In order for a business to reach potential customers, it must have an online presence and understand the power of digital marketing. With 63% of shopping occasions beginning online, businesses must focus on their digital strategies in order to capture customers during the earliest phase of their journey. Additionally, businesses must understand how to track customers through their journey and tailor their marketing messages accordingly.

Luxury apparel had the highest average spend per visit in 2022 at 2.79 USD, followed by general footwear at 2.52 USD.

Luxury apparel is a popular item among online shoppers and that they are willing to spend more money on it than other items. This information can be used to inform marketing strategies and product development decisions for online retailers.

In 2021, retail e-commerce sales amounted to 5.2 trillion U.S. dollars worldwide, and is expected to grow by 56% by 2026.

This demonstrates the rapid growth of online shopping, which has become increasingly popular in recent years due to its convenience and accessibility. The growth is likely to continue as more people become comfortable with online shopping and as technology continues to improve. This information is also important for businesses, as it shows the potential for growth in the e-commerce industry.

98% of websites offering cruise and ferry travel services had the highest cart abandonment rate in 2022.

It highlights the need for businesses to focus on improving their online shopping experience in order to reduce cart abandonment rates. It also shows the importance of understanding customer behavior and preferences when it comes to online shopping.

50% of consumers prefer online shopping due to its flexibility, while 40% prefer it for better prices.

Flexibility and better prices are key factors in driving consumer behavior when it comes to online shopping. This information can be used by retailers to better understand their customers and tailor their strategies to meet their needs.

Up to 46% of online shoppers worldwide cite the lack of opportunity to touch or feel items and the inability to evaluate quality as drawbacks of online shopping.

Without the ability to touch or feel the items or evaluate the quality, shoppers may be less likely to make purchases online, which could have a negative impact on the online shopping industry.

36% of online shoppers used regional marketplaces as their primary source for searching for products online in 2022.

Businesses should focus on optimizing their presence on regional marketplaces to ensure they are reaching the largest possible customer base.

Digital and mobile wallets are the most popular online payment method worldwide, accounting for nearly 50% of global e-commerce payment transactions in 2021 and it is projected to increase to over 53% in 2025.

This indicates that online shoppers are becoming more comfortable with digital and mobile payment methods, and that businesses should consider offering these payment methods to their customers.

In 2022, Alibaba Group was the largest e-commerce retailer worldwide, but Amazon is projected to overtake them by 2027.

This statistic shows the dynamic nature of the e-commerce industry, and how quickly the market can shift. It also shows the potential for growth in the industry, as Amazon is projected to have more than double its annual online sales in the span of five years.

Mobile phones generated the largest amount of online shopping orders in 2022, accounting for 73% of retail site traffic and 63% of orders in the third quarter alone.

It highlights the need for businesses to optimize their websites for mobile devices in order to maximize their reach and sales. Additionally, it emphasizes the importance of mobile marketing strategies in order to stay competitive in the online shopping market.

75% of consumers shop online at least once a month.

This number demonstrates the growing popularity of online shopping. It indicates the potential for businesses to reach a large customer base by providing goods and services through online channels. Knowing this statistic can help businesses determine the potential of their e-commerce operations, and make decisions about how to best capitalize on the growing trend of online shopping.

Supplementary Statistics

Approximately 1.92 billion people purchased goods and services online in 2019.

More and more people are turning to the internet to purchase goods and services, indicating that the online shopping industry is booming. This statistic is an important piece of information for anyone interested in the online shopping industry, as it provides a clear indication of the current state of the market.

The global online shopping market is projected to reach $6.54 trillion by 2022.

The industry is growing rapidly and is expected to reach a staggering $6.54 trillion by 2022. This is a clear indication that online shopping is becoming increasingly popular and is here to stay. This statistic is a great starting point for anyone looking to explore the world of online shopping and its associated trends.

In the United States, 72% of adults make purchases online.

The majority of adults are taking advantage of the convenience and variety of products available online, making it an important factor to consider when discussing the current state of online shopping.

49% of consumers begin their online product searches on Amazon.

Nearly half of all consumers turn to Amazon first when they are looking for a product, demonstrating the platform’s immense popularity and reach. This statistic is an important piece of information for anyone interested in understanding the current state of online shopping.

59% of 18-29 year-olds in the US shop online and have made an online purchase.

Most people of this demographic are taking advantage of the convenience and variety of products available through online shopping, and that this trend is likely to continue in the future. This is an important statistic to consider when discussing the overall impact of online shopping on the US economy.

E-commerce sales accounted for 14% of all retail sales worldwide in 2020.

Thus, more people are turning to the internet to purchase goods and services, and that e-commerce is becoming an increasingly viable option for businesses. This statistic is a valuable insight into the current state of online shopping, and is an important piece of information for anyone interested in the topic.

Clothing is the most popular online shopping category, with 57% of internet users buying clothing online.

The majority of internet users are taking advantage of the convenience and variety of online shopping for clothing, making it the most popular online shopping category. This information is essential for any blog post about online shopping statistics, as it provides a clear picture of the current state of the industry.

82% of consumers read online reviews for new products in which they are interested.

Most consumers are relying on the opinions of others to inform their purchasing decisions, making online reviews a key factor in the success of any product. This statistic is especially relevant to a blog post about online shopping statistics, as it highlights the importance of reviews in the online shopping process.

Global e-commerce sales made via mobile are expected to reach 73% of total e-commerce sales by 2021.

As mobile devices become increasingly ubiquitous, it is clear that more and more shoppers are turning to their phones and tablets to make their online purchases. By 2021, it is expected that the majority of e-commerce sales will be made via mobile, demonstrating the need for businesses to optimize their websites and apps for mobile users. This statistic is a crucial reminder of the importance of staying ahead of the curve when it comes to mobile shopping.

82% of internet users in the United States have used a mobile device for online shopping.

Internet users in the United States are taking advantage of the convenience and ease of shopping online with their mobile devices. This statistic is important for any blog post about online shopping statistics, as it highlights the importance of mobile devices in the online shopping experience.

The average online shopping cart abandonment rate is around 69.8%.

With nearly 70% of online shoppers abandoning their carts, it is essential for businesses to ensure their customers have a smooth and enjoyable shopping experience. This statistic highlights the need for businesses to focus on optimizing their online shopping process, from the initial product selection to the checkout process.

28.1% of US online retail sales are made within 12 hours of the first website visit.

This speaks to the convenience and efficiency of online shopping, as customers can quickly and easily find what they need and make a purchase without having to leave the comfort of their own home. This statistic is an important reminder of the importance of providing a smooth and user-friendly online shopping experience, as it can make a huge difference in the success of an online retail business.

27.5% of online shopping transactions worldwide are carried out through PayPal.

PayPal is a major player in the industry, and that it is trusted by millions of people around the world to securely and conveniently handle their online shopping transactions. This statistic is an important piece of information for anyone looking to understand the current state of online shopping.

58% of internet users are more likely to shop online after seeing an online advertisement.

This highlights the importance of online advertising for businesses looking to increase their online sales, and serves as a reminder that investing in online advertising can be a worthwhile endeavor.

Online sales during Cyber Monday hit a record $9.4 billion in 2019.

This statistic is an important indicator of the current state of online shopping, and is a valuable piece of information for anyone interested in the topic.

46% of consumers use their smartphones as their primary shopping research tool.

Nearly half of all consumers are relying on their phones to inform their shopping decisions, demonstrating the importance of mobile-friendly websites and apps for retailers. This statistic is a key piece of evidence for anyone looking to understand the current state of online shopping.

Worldwide mobile e-commerce revenue amounted to $3.5 trillion in 2020.

Online shopping has become an integral part of our lives, with more and more people turning to their phones to purchase goods and services. This statistic is a clear indication that the online shopping industry is booming, and it is a trend that is likely to continue in the future.

In 2019, over 40% of Black Friday online shopping was done on mobile devices.

This shift in consumer behavior has major implications for online retailers, who must ensure their websites are optimized for mobile devices in order to capture the attention of this growing demographic.

83% of Americans are satisfied with their online shopping experiences.

This is an important point to consider when discussing online shopping statistics, as it demonstrates that the convenience and ease of online shopping is appreciated by many.

Conclusion

Online shopping is here to stay, and it is only going to grow in the coming years. With more and more people turning to online shopping for convenience, the statistics show that it is becoming increasingly popular.

From the increased number of online shoppers to the amount of money being spent, the online shopping industry is booming. With the right strategies, businesses can capitalize on this trend and increase their profits.

References

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