GITNUX MARKETDATA REPORT 2023

Must-Know Adventure Tourism Statistics [Latest Report]

Facts about this Market Data Report

IconJournalist involved: 3
IconCited by: 111
IconStatistics researched: 26

Highlights: The Most Important Adventure Tourism Statistics

  • Adventure tourism is expected to grow at a CAGR of 45.99% between 2020 and 2024.
  • In 2018, the global adventure tourism market was valued at $586.3 billion.
  • The adventure tourism market in the Asia-Pacific region is predicted to grow at the highest CAGR of 8.6% from 2019 to 2026.
  • Soft adventure segment accounted for 68.6% of the overall adventure tourism market share in 2015.
  • Adventure travelers spend an average of $947 per trip excluding airfare in the US.
  • As of May 2021, keyword “Adventure Tourism” has approximately 18,100 monthly searches on Google.
  • In a survey from 2017, 57% of travelers agreed that adventure travel activities improved their mental and emotional wellbeing.
  • Between 2010 and 2014, adventure travel activities experienced a 65% growth.
  • According to ATTA, the adventure travel market is worth $263 billion annually.
  • A 2017 report showed that 54.27% of respondents prefer to have qualified guides on adventure trips.
  • Hiking (25.32%) and biking (22.35%) were the most popular adventure activities among respondents in the US in 2020.
  • According to a study, 20.4% of adventure travelers stated that exercise and physical activities were the most important factors for their trips.
  • 62% of adventure travelers expressed the importance of cultural exchange during their trips in 2017.
  • According to a survey, 49% of the US adventure travelers’ primary purpose was returning to nature in 2019.
  • Solo adventure travel bookings increased by 24% between 2017 and 2018.

Table of Contents

Adventure tourism is a rapidly growing industry, with the global adventure tourism market expected to grow at an impressive CAGR of 45.99% between 2020 and 2024. In 2018, the global adventure tourism market was valued at $586.3 billion and it is predicted that by 2026 this figure will reach 1.626 billion dollars due to its increasing popularity in Asia-Pacific region which has been estimated to have a CAGR of 8.6%.

Soft adventures such as hiking, biking or camping accounted for 68.6% of the overall share in 2015 while women make up 67% of all adventurers worldwide according to recent statistics from 2017-2019 surveys conducted on travelers around the world who are interested in outdoor activities like trekking or rafting trips etc.. The average expenditure per trip excluding airfare for US based travelers stands at $947 whereas keyword "Adventure Tourism" had 18100 monthly searches on Google as recorded till May 2021 indicating its rising demand among people looking for unique experiences away from their daily lives . Furthermore , 62 %of respondents ranked sustainability as important factor when planning their trips along with 57 % agreeing that these activities improved mental wellbeing & 54 % preferring qualified guides during their journey . Adventure travel also experienced 65 percent growth between 2010 - 2014 & 51 percent considering variety offered by destination before booking tickets . Solo bookings increased 24 percent over two years (2017 -2018) while 56percent North American tour operators focused regional products/experiences making it easier than ever before .

The Most Important Statistics
Adventure tourism is expected to grow at a CAGR of 45.99% between 2020 and 2024.

This statistic is a testament to the immense potential of adventure tourism, indicating that the industry is set to experience a surge in growth over the next four years. It is a clear indication that adventure tourism is a lucrative and rapidly expanding sector, and one that is worth exploring for those interested in the industry.

In 2018, the global adventure tourism market was valued at $586.3 billion.

This statistic is a testament to the immense popularity of adventure tourism, highlighting the immense potential of the industry. It is a clear indication that adventure tourism is a lucrative and growing market, and one that is worth exploring for those interested in the sector. This statistic is a valuable insight into the current state of the adventure tourism industry, and can be used to inform decisions and strategies for those looking to capitalize on the industry’s growth.

Adventure Tourism Statistics Overview

The adventure tourism market in the Asia-Pacific region is predicted to grow at the highest CAGR of 8.6% from 2019 to 2026.

This statistic is a testament to the potential of the Asia-Pacific region as a destination for adventure tourism. With a predicted CAGR of 8.6%, the region is poised to become a major player in the global adventure tourism market. This is an exciting prospect for travelers looking to explore the region's unique and diverse landscapes.

Soft adventure segment accounted for 68.6% of the overall adventure tourism market share in 2015.

This statistic is a telling indication of the popularity of soft adventure tourism in 2015. It demonstrates that the majority of people who participated in adventure tourism activities opted for the less extreme, more accessible option. This is an important insight for anyone interested in the adventure tourism industry, as it provides a valuable insight into the preferences of the market.

Adventure travelers spend an average of $947 per trip excluding airfare in the US.

This statistic is a telling indication of the financial commitment that adventure travelers are willing to make in order to experience the thrills of adventure tourism. It speaks to the value that these travelers place on the experiences they seek, and the lengths they are willing to go to in order to make them happen. It is a powerful reminder of the potential of adventure tourism to generate significant economic activity.

As of May 2021, keyword "Adventure Tourism" has approximately 18,100 monthly searches on Google.

This statistic is a clear indication of the level of interest in Adventure Tourism, with 18,100 monthly searches on Google. It serves as a powerful reminder of the potential for Adventure Tourism to capture the attention of a wide audience.

In a survey from 2017, 57% of travelers agreed that adventure travel activities improved their mental and emotional wellbeing.

This statistic is a powerful testament to the positive impact that adventure travel activities can have on mental and emotional wellbeing. It shows that the majority of travelers who have experienced adventure travel activities have found them to be beneficial to their mental and emotional health. This is an important statistic to consider when discussing the benefits of adventure tourism, as it demonstrates the potential for adventure travel to improve mental and emotional wellbeing.

Between 2010 and 2014, adventure travel activities experienced a 65% growth.

This statistic is a testament to the increasing popularity of adventure travel activities. It shows that more and more people are choosing to explore the world through thrilling and exciting activities, and that the industry is growing rapidly. This is an important statistic to consider when discussing the state of adventure tourism, as it demonstrates the potential for further growth and development in the sector.

According to ATTA, the adventure travel market is worth $263 billion annually.

This statistic is a powerful indicator of the immense potential of the adventure travel market. It shows that the industry is a lucrative one, with a vast amount of money to be made. This statistic is a great starting point for any blog post about Adventure Tourism Statistics, as it provides a solid foundation for further exploration into the industry.

A 2017 report showed that 54.27% of respondents prefer to have qualified guides on adventure trips.

This statistic is a valuable insight into the preferences of adventure travelers, indicating that the majority of respondents prefer to have qualified guides on their trips. This information can be used to inform decisions about the types of services and experiences offered by adventure tourism companies, helping them to better meet the needs of their customers. Additionally, this statistic can be used to demonstrate the importance of having qualified guides on adventure trips, which can help to promote safety and ensure that travelers have the best possible experience.

Hiking (25.32%) and biking (22.35%) were the most popular adventure activities among respondents in the US in 2020.

This statistic is a telling indication of the growing popularity of outdoor activities in the US. It shows that more and more people are embracing the outdoors and taking part in activities such as hiking and biking. This is an important trend for the adventure tourism industry, as it suggests that there is a growing demand for outdoor activities and experiences. This statistic is a valuable insight into the current state of the adventure tourism industry and can be used to inform decisions about marketing, product development, and more.

According to a study, 20.4% of adventure travelers stated that exercise and physical activities were the most important factors for their trips.

This statistic is a valuable insight into the motivations of adventure travelers, demonstrating that exercise and physical activities are a major factor in their decision-making process. This information can be used to inform blog posts about adventure tourism, helping to provide readers with a better understanding of the motivations and preferences of those who partake in this type of travel.

62% of adventure travelers expressed the importance of cultural exchange during their trips in 2017.

This statistic is a powerful indicator of the impact of adventure tourism on travelers. It shows that a majority of adventure travelers recognize the importance of cultural exchange during their trips, which is a testament to the transformative power of travel. This statistic is especially relevant to a blog post about Adventure Tourism Statistics, as it highlights the importance of cultural exchange in the adventure tourism experience.

According to a survey, 49% of the US adventure travelers' primary purpose was returning to nature in 2019.

This statistic is a powerful indicator of the growing trend of adventure travelers seeking to reconnect with nature. It speaks to the desire of many to explore the outdoors and experience the beauty of the natural world. This statistic is an important piece of information for anyone writing a blog post about Adventure Tourism Statistics, as it provides insight into the motivations of those engaging in this type of travel.

Solo adventure travel bookings increased by 24% between 2017 and 2018.

This statistic is a testament to the growing popularity of solo adventure travel, indicating that more and more people are choosing to explore the world on their own. It is a clear indication that adventure tourism is on the rise, and that more people are looking for unique and exciting experiences. This statistic is an important piece of evidence for anyone looking to understand the current state of adventure tourism.

Conclusion

The statistics presented in this blog post demonstrate the growing popularity of adventure tourism around the world. The global market for adventure tourism is expected to grow at a CAGR of 45.99% between 2020 and 2024, with an estimated value of $586.3 billion in 2018. Adventure travelers are increasingly looking for sustainable experiences that offer cultural exchange opportunities as well as physical activities such as hiking and biking. Solo travel bookings have also seen a 24% increase from 2017-2018, indicating that more people are seeking out adventurous trips on their own terms without compromising safety or comfort levels. With so many exciting possibilities available, it's no wonder why adventure tourism continues to be one of the most popular forms of travel today.

References

0. - https://www.www.intrepidtravel.com

1. - https://www.www.adventure.travel

2. - https://www.www.globenewswire.com

3. - https://www.ahrefs.com

4. - https://www.www.prnewswire.com

5. - https://www.www.technavio.com

6. - https://www.www.grandviewresearch.com

7. - https://www.www.statista.com

Frequently Asked Questions

Whitewater rafting and trekking are among the most popular adventure tourism activities worldwide, with millions of participants each year.
The growth of adventure tourism can be attributed to several factors, including increased accessibility to remote locations, shifting preferences toward more experiential travel, growing awareness of environmental and cultural preservation, and improvements in safety regulations and technologies.
Some notable regions for adventure tourism include New Zealand, South America (especially Peru and Chile), the European Alps, North America (particularly the Rockies and the western United States), and Nepal, which is renowned for its trekking opportunities in the Himalayas.
Adventure tourism can generate significant economic benefits for local communities by creating jobs, boosting the demand for local products and services, and fostering infrastructural development. At the same time, it can also bring challenges in terms of environmental and cultural preservation, highlighting the need for sustainable management practices.
Safety is a critical aspect of adventure tourism, as the activities often involve inherent risks. The industry typically employs a combination of equipment, process, and human factors to mitigate risks, including the use of specialized gear, implementation of safety guidelines and best practices, and ensuring that adventure tourism operators and guides possess appropriate training and certifications.
How we write these articles

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly. See our Editorial Guidelines.

Table of Contents

Free Test

Leadership Personality Test

Avatar Group
No credit card | Results in 10 minutes